Sweepstakes, Contests, and Giveaway Laws in United States

Prize Promotions in the United States: rules and services

n the United States, prize promotions are categorized into two types: sweepstakes (based on chance) and contests (based on skill or talent). These promotional activities are regulated by a complex framework of federal, state, and local laws.

Several factors influence the feasibility of a promotion in the USA, including:

The location of the promoting company
The rules of participation
The territorial scope of the promotion
The value of the prize pool
The communication methods used to advertise the promotion

Moreover, the bureaucratic requirements (both state and federal) necessary to launch a prize promotion depend on how these factors combine.
Generally speaking, it should always be remembered that, in the United States, sweepstakes which involve an obligation to buy are prohibited.

Promosfera specializes in managing prize promotions in the United States, thanks to an experienced team in international contests and a network of trusted local legal partners.

We assist companies interested in promoting products or services in the U.S. by offering end-to-end support, ensuring full legal compliance and efficient campaign execution.

Types of promotions we manage

Sweepstakes and contests
Gift with purchase promotions
Trade incentives
Loyalty programs

Our Services Include:

Feasibility studies for prize promotions
Legal consultancy on promotional mechanics
Paperwork management in line with U.S. regulations
Compliance review of communication materials
Tax advisory related to promotional events
Privacy law consultancy

Looking to launch a Prize Promotion in the U.S.?

Let Promosfera be your expert partner. We ensure your campaign runs smoothly, meets all legal standards, and achieves its strategic goals.