Online contests, sweepstakes, and rewards programs are powerful marketing tools. They can help you to promote new products, harness social media, increase sales, build customer loyalty, or collect valuable data.

And here's some great news. It's now easier to launch and manage these contests successfully.

You don't need specialist expertise in-house. With the right partner, it's simple to develop contest ideas, to run a Facebook contest, and attract audiences, while taking care of sweepstakes administration and contest management.

The opportunity

Running an online contest or rewards program is one of the most effective strategies for Lead Generation, Customer Engagement and Brand Awareness. It's a grest way to "cut through" to your audience.

Sweepstakes enable companies to achieve important objectives. You can create a database of sales prospects, drive traffic to your website, direct visitors to an event or product 'buy' page, or interact with a new and interested audience. Social media contests are another way to interact with users - and gain their loyalty.

The challenge

Although contests represent an exciting marketing opportunity, managing them yourself can be complex and fraught with difficulties. Organizing a Facebook contest, Instagram sweepstakes or other social media contests requirestotal compliance with the social network guidelines for contests and to the online contests and sweepstakes laws of each country. 

In an increasingly global marketplace, many companies want to export their campaigns. But to make prize promotions

and sweepstakes legal in another country, it's essential to know and comply with local sweepstakes laws.

For more information download our white paper
on international sweepstakes and contests

The solution

It's now possible to capitalize on the rewards of online contests while overcoming the pitfalls, thanks to global specialist Promosfera. We are the sweepstakes company you need to succeed.

Putting your trust in Promosfera means being able to count on a partner with vast experience. We can take care of the legal issues as well as helping you to excel in important areas such as contest marketing and communications. Our focus is oninternational contests and sweepstakes management. We've already conducted more than 2000 prize promotions around the world, from Germany to the USA, Russia to Malaysia.

Maximize the reward

With our help, you can launch contests in one country - or in many. Through our network of selected, specialized global partners, we can provide a comprehensive and dependable service on any continent.

Thanks to our knowledge of international competitions and experience with contest rules and regulations, we help companies and agencies the world over to create online contestsmobile sweepstakesgiveaway promotionscustomer loyalty and reward programssales incentives and employee incentives.

As well as drawing up the full Terms and Conditions, we can also take care of prize fulfillmentsweepstakes apps and promotion websites. With our help, you can maximize the return from every contest and promotion.

Would you like more information or a quote for our services? Please contact our team. We speak English, Italian and Spanish:

Contest rules and regulations

The contest rules are fundamental in any country in the world, since it is through the sweepstakes regulations that the public is able to know the sweepstakes terms and conditions. Although by all appearances it may seem a simple matter to write the sweepstakes regulations, great care needs to be taken to avoid neglecting to include important information. In some countries, the sweepstakes rules must be drawn up on standard forms provided by the authorities, while in other countries, although there is no standard form, it is mandatory that certain information be included.

Additionally, in many countries it is not sufficient simply to follow the offline and online contest rules - specific requirements must be complied with or special permits obtained from the authorities. If you would like more details on sweepstakes terms and conditions and sweepstakes laws (or legal issues), download our white paper.

If you would like to know more about prize promotions, please download our white paper

+39 0331 252144

+39 0331 258674

Mon - Fri 9.00-13.00 / 14.30 - 18.30 (GMT+1)

We speak English, Italian, and Spanish


We can help with ideas for your contest and details  on sweepstakes laws: enter your email and download our white paper on International Sweepstakes and contests.


Facebook is one of the social networks most widely used by businesses as a major marketing lever, as a vehicle for giveaways, sweepstakes, voting contests and photo contests.
To run a contest on Facebook it is necessary to know and comply with the Facebook contests and sweepstakes policy, although this alone is not sufficient. In order to avoid incurring possible violations and fines, it is necessary also to comply with the laws and regulations on contests in effect in the countries being promoted to, since there are no universal online contest laws. As an example, did you know that in some countries it is illegal to hold a draw among the people who have commented on a post?
With the latest new features introduced by Facebook, the updates to its News Feed and the banning of ‘like-gating’, companies wanting to create contests on Facebook must find new Facebook contests ideas and mechanisms for their Facebook sweepstakes, as well as strengthen their promotional activities and the supporting content strategy in order to compensate for the declining organic reach.
Instagram is another widely used channel for international competitions, due both to its global presence and to the strong engagement it can create.
Although special offers and promotions are the reason why the majority of users decide to follow a brand, being able to participate in prize promotions is also something that finds wide favour among Instagram subscribers. In this case too, in addition to following the policy of the social network, which is strongly oriented towards the quality and care of content posted (including in the case of competitions), it is necessary to comply with the local laws of the country to which the promotion is directed.
For further details about social media prize promotions , please contact us.

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